Thursday, January 13, 2011

Making a list

It's sometimes hard to see what's slowing down in the BBC's online offering - apparently facing 25% cuts.  Today, Auntie launches a "beta" home page for the 300 or so blogs written by various worthies around the corporation, with a design using the understated BBC Global Experience Language, this week's preferred template.

The ambition ? "to create a page which showcased the very best BBC blogs but also made it easier for you to discover new content which you might not know about".   A sort of index.  Let's hope it didn't take too many meetings to create.

As all bloggers know, what really gets the creative juices flowing is the stats.  BBC page stats are not transparent, so my award-winning suggestion is for the BBC to publish two things - the monthly unique users for each blog, the salary paid to each blogger, and the estimated time spent, to the nearest hour, in creating each post.  That might make cutting the blogs down to 225 much easier.

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