How it works these days

I'm having a high old time with journalists' websites at the moment. I've just come across one for Jake Wallis Simons. "They call me Associate Global Editor at Daily Mail Online...."

Born in London in 1978, Jake went to St Peter's College, Oxford, getting a 1st in English. Thence to a PhD in Creative Writing at the University of East Anglia. He's a Fellow of The Royal Society of Arts (you pay them), and a Visiting Fellow at Bournemouth University. He lives with his family in Winchester.

It's the 'creative writing' line that interested me. Regular readers will know I go all funny when I read the word 'exclusive'. Regular readers will know where this 'exclusive' started.

My exclusive today: Fury as BBC veteran John Simpson accused of moonlighting as 'corporate consultant'... https://t.co/4dRQiBHOZ3

— Jake Wallis Simons (@JakeWSimons) May 27, 2016